The prima donna records a humorous message to her fans every year on the first of March. This March was no exception.
People's Artist of the USSR Alla Pugacheva recorded a warm video message to her fans on the first day of spring. The prima donna congratulated everyone on the arrival of the new season and uttered her signature phrase: "We allow spring!".
In the video, Pugacheva wished for spring to "be allowed with kindness, light, love, new goals, and peaceful skies." She emphasized how important it is to support this time of year with sincere words and bright thoughts so that "everything will be good for us."
The phrase "we allow spring" has long been associated with Alla Borisovna and symbolizes the true start of March for many of her fans. It was previously reported that the singer might return to the stage as early as the summer of 2026 — producer Evgeny Babichev suggested that her first performance after a long break could be at Laima Vaikule's festival in Jurmala.
