The details of the subsequent fall may come as a shock and revelation to readers.
The presentation of the book "Shura. Laughter and Tears. The Rise, Fall, and New Beginning of a 90s Star" will take place at the "Non-fiction Spring 2026" book fair on April 9, 2026. The author will answer fans' questions and sign the first 100 copies of the book.
Shura's autobiography (Alexander Medvedev) is an attempt to go beyond the world of a show business star and look at the events of his life from a different angle, to reflect on them more deeply. The author talks about his childhood spent in Novosibirsk, recording his first hits at the legendary "Salam" studio, and the rapid rise of his career in Moscow.
The details of the subsequent fall may come as a shock and revelation to readers. A long battle with illness and a period of oblivion are followed by a new ascent. The book contains unique photographs from Shura's personal archive and reveals facts from the artist's life that may surprise not only the uninitiated reader but also the most devoted fans.
The peak of the singer's popularity came in the late 1990s. He gained fame due to his outrageous performance style (combined with a lisp from the aforementioned childhood injury) and memorable appearance. Some songs (such as "Don't Believe the Tears," "Do Good," "Cold Moon," "The Summer Rains Have Passed") became the subjects of numerous parodies.
Despite initial claims about the singer's homosexuality, which he called part of his image, in May 2010, Shura introduced his fiancée Liza to the public. They met at the "Opera" club, where Elizaveta worked as a promoter. She appeared in Shura's music videos "Balloons" and "The Heart Beats."
